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What information does Google know about you?

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Google knows more about you than you think. As comical as it may sound, there is a rather serious and not-so-jovial element to all of this.

Statistically, it is safe to say that more than half of us have used Google services at some point in our lives. In the early 2000s, just a few years after Google started, more than 30 million daily searches were being dialed. Today, the figures are galactic. Four billion people are online (have access to the Internet), which translates into the fact that Google has practically the entire market share of search engines. More than 3 billion searches are performed daily, which means more than a trillion searches per year. What could be more impressive than that? How about the fact that about 80,000 searches are performed every second? Now, this information concerns only one platform, Google Search. Billions of people also use GMail, GDocs, Google Chrome, Google Maps, and many other Google services. What does this all mean? This means that Google probably knows you better than some of your family members.

How Google collects information about Internet users

Google and all services related to Google or owned tracking information. For example, consider the following list and whether or not you have access to one of the following;

  • Google Chrome
  • Gmail
  • Google Ads
  • Google Photos
  • Google Hangouts
  • Youtube
  • Google purchases
  • google books
  • google maps
  • Google fit
  • google news

And last but not least, the most used of all, Google Search. You probably have access to at least three of the above, including Google Search. Of all these services combined, Google can track;

  • Your location
  • Your shopping preferences
  • Your photos
  • Your contacts
  • Your personal credential information
  • Your entertainment preferences
  • Your other interests
  • What you are looking for
  • What you plan to do

With so much data, ultimately, Google almost knows how you think. Think about it, Grammarly (the famous grammar checking tool) is an extension that scans all your text. This extension works with Google Docs. Plus, a simple look at Google Analytics says it all, too. So how does Google use all of this information and why does it track it? Isn’t it a privacy violation? Well the answers to these questions are; Google mainly uses this information to run Google ads tailored to each user, which generates a lot of profits; They even run YouTube from ads and sponsors. Furthermore, Big Data collection agencies use this data to train artificial intelligence algorithms, aptly named ‘Big Data’. Second, yes, it is a privacy violation. What’s not an online privacy breach these days? This is exactly why, after various scandals, ethical and moral pressure, as well as fear of losing customers, Google has incorporated so many ‘consent’ and ‘data privacy’ options into all of its services today. , like other big tech corporations have done. . This is also the reason why millions of people are turning away from the mainstream towards alternative solutions. Google’s platform isn’t exactly transparent or “fair,” which is frankly not atypical for a gigantic multinational corporation, so one shouldn’t be surprised. More importantly, however, what exactly can you do on a practical level to reduce the amount of yourself you offer to Google on a platter?

Tips to keep in mind that help Google know less about you

There are a few things you can do to protect your privacy, personal information, browsing information, and leave less breadcrumbs on the Internet that can be traced back to you. Consider the following steps, which do not require advanced computer skills or time to configure;

  • Turn off location reporting options in your Google apps
  • Turn off your YouTube watch and Google search history (‘Pause it’)
  • Use an alternative search engine like DuckDuckGo
  • Use a privacy-focused browser like Brave, instead of Google Chrome
  • Check your Activity Controls on your Google apps and services, delete them at will
  • Use a VPN or virtual private network to hide your internet connection
  • Turn off any “Ad Personalization” or “Usage Statistics” whenever you find them

All this could cause some panic in those who previously did not know how much information they are publishing. However, there is no need to panic. If you are reading this, you are most likely not an international fugitive. Google is such a large, ubiquitous, ubiquitous software architecture that it has been around for so long that most of us just automatically use Google services and see no reason to consider an alternative. In the same way, for a long time the billions of users have been nothing more than numbers to Google, until ads, ‘Big Data’ and surveillance scandals like those revealed by whistleblowers like Snowden blew the lid off. of what the industry was. doing. For those of you who want to drastically reduce your fingerprint, there are a few ways to do it. One would be browsing through the Tor browser via a VPN on a different device or VM (virtual machine), connected to a random public WiFi hotspot, logging in with random usernames that don’t point to your identity and never log in to social networks. multimedia, post photos or activate location services. It all depends on what you want to achieve. If your goal is to get rid of Google, then the tips in the list above should suffice. If your advice is maximum anonymity, in other words, sacrificing practicality for certainty and peace of mind, then never log into any of Google’s services from the start, or better yet, never log into anything, is the only one. real option.

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